Project Overview

Website Design for Pet Store, Santa Monica

WOOF! Santa Monica: woofsantamonica.com

Website launch date: September 4, 2025

New Website Build Project Details:

The primary goal was to create a new website for a dog boutique store on Montana Ave. in Santa Monica. The site needed to attract affluent dog owners who love their fur babies and feed them organic and clean treats, and buy high-end pet supplies and accessories.

Client gave me minimal content, I wrote, organized, and optimized the copy and added SEO content to help them get found online in Santa Monica.  I sourced the images of dogs and products.

TIP: Website content should be simply written easily scanned by the reader, nobody is going to read all of your text. Have bolded text, short paragraphs, images, videos, and infographics to keep their attention.

pet store web site built in WordPress, screenshot of hero image onthe homepage
web page fullwidth image and CTA
screencapture of WOof Santa MOnica website homepage new web site